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UC Merced Direct Mail Poster

Project: The COVID-19 pandemic caused the campus to close and the campus tours were suspended, many prospective students and their families were not able to tour the campus. As a possible solution, I came up with the idea to do a direct mail piece that could showcase some of the buildings and the recipients of the piece could get a sense of what campus looks like. The size of the piece is 24″x36″ and on the back side there is a full poster with an aerial view of campus, showing how much it has grown.